Bilibo

Bilibo: Price: £14.95; Find at: Firebox

Bilibo, they say everything’s in the name, and with Bilibo they’d be right. The Bilibo is everything and nothing and all that’s in between. Just as it’s name sounds completely made up, the toy itself is all about make believe and this open ended plaything is designed to stimulate a child’s imagination.

Children are naturally curious, and we all know through bitter experience that kids often enjoy playing with the boxes more than the expensive hard thought out toy inside. In fact research shows that non-specific playthings stimulate a child’s mind far more than any specific toy and thats probably why Bilibo is collecting awards all over the shop.

The design of Bilibo was based on extensive research into the way that pre-school children play and interact with objects, with its soft and flexible curvaceous shape designed to teach children to literally think outside of the box. Encouraging them to be creative and active rather than think in a pre-designed way.

If this all sounds a little bit psycho babble nonsense then just look at it like this, it’s a fun and adaptable plaything that will give your children hours of fun at a extraordinarily reasonable price. What will it be today? A drum? An amusing hat? The shell on a turtle’s back? A sledge? A wobbly chair? An alien from outerspace? It can be anything your child wants it to be, that’s its brilliance.

The Bilibo is fun for children of all ages, and they will interpret this peculiar looking thing-maboby in many different ways depending on their age. Buy more than one and they can even stack ‘em and rack ‘em.

Crafted in high density, 100% recyclable polyethylene, Bilibo is virtually indestructible and has been designed for both indoor and outdoor use.